Javascript is currently not supported, or is disabled by this browser. Please enable Javascript for full functionality.

Skip to Main Content
    Palo Alto College
   
 
  Mar 29, 2024
 
Palo Alto College 2009-2010 Academic Catalog 
    
Catalog Navigation
Palo Alto College 2009-2010 Academic Catalog [Archived Catalog]

Add to Publication(opens a new window)

MUSB 2301 - Music Marketing and Merchandising


Prerequisites: MUSB 1305

Methods of music distribution, retailing, and wholesaling. Includes identifying a target market, image building, distribution (brick and mortar vs. digital delivery), pricing, advertising, and marketing mix.

Semester Hours: (3- 3 -0)

CIP: 50.0909


Click here for course schedule information.



Add to Publication(opens a new window)