International Marketing Management   [Archived Catalog]
Palo Alto College Schedule/Catalog 2022-2023
   

IBUS 1354 - International Marketing Management



Analysis of international marketing strategies using market trends, costs, forecasting, pricing, sourcing, and distribution factors. Development of an international marketing plan.

Semester Hours: (3 -3- 0)

CIP: 52.1101

Offered at:
NLC: No
NVC: No
PAC: Yes
SAC: Yes
SPC: No


Click here for course schedule information.