MRKG 1302 - Principles of Retailing
Introduction to the retailing environment and its relationship to consumer demographics, trends, and traditional/nontraditional retailing markets. The employment of retailing techniques and the factors that influence modern retailing. Recommended Basic Skills prerequisites: Ready for INRW 0420, MATH 0410
Semester Hours: (3 -3- 0)
All publications © 2020 Palo Alto College.
Powered by the Acalog™ Academic Catalog Management System™ (ACMS™).